public relations

Conference Services
Before the formation of Spark360 Media, Roula Kovios was the Sales & Marketing Manager for Trent University Conference Services. The department was full of potential, but seriously lacking in any promotional materials required to raise its profile among the region’s saturated market. Operating within fixed budgets and strict compliance standards, Roula devised a series of quality produced advertisements, information packages, press kits, and editorials to position the institution, as a regional leader of the Meetings & Events Industry.
public relations

Cake Artist is a thriving business that wanted to devise a cost-effective marketing strategy. Spark360 Media not only negotiated advertisements in prime publications, but secured editorial space that was appetizing to customers and resulted with an increased return on investment. Spark360’s marketing plan made way for the development of Cake Artist’s new website. Who says you can’t have your cake and eat it, too!
Creative Works

The first objective of this newly formed enterprise was to invent an ingenious name that would portray the essence of the company. Spark360 inspired a clever identity, which not only fused the dynamic spirit of the business, but also its founder, Ruth Van Vierzan; a professional whose proficiency and energetic approach enhances the operations of any HR department.
campaigns, public relations

Creativity is an integral part our business and that is why Spark360 Media is passionate about supporting the ARTS. Founder, Roula Kovios was avidly involved with developing the institution’s marketing and communications plan. The event was transformed with a visually stunning brand identity, a souvenir program and a $40,000 media sponsorship; ensuring its record-breaking success and the critical funding for Community Art Programs. The 2006 campaign was revered with an honourary citation from the Mayor of Peterborough and is fondly remembered by many contributors in the area.
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public relations

Creativity is an integral part our business and that is why Spark360 Media is passionate about supporting the ARTS. Founder, Roula Kovios was avidly involved with developing the institution’s marketing and communications plan. The event was transformed with a visually stunning brand identity, a souvenir program and a $40,000 media sponsorship; ensuring its record-breaking success and the critical funding for Community Art Programs. The 2006 campaign was revered with an honourary citation from the Mayor of Peterborough and is fondly remembered by many contributors in the area.
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
public relations

With over 8 winning publications, Admax Marketing is a leader of print media, in the Kawartha Region. Serving a diverse target audience and a myriad of advertisers, they chose Spark360 Media to develop quality editorial, specific to each market. From researching specialized industries, to interviewing and writing creative angles that captures positive attention; Spark360’s journalistic propensity delivers a first-rate story, on time and on budget. Every business is unique and that demands focused attention on discovering the stories that are central to their operations. Using our established contacts, knowledge of the press and unique execution, Spark360 Media continues to satisfy the PR needs of a variety of clients.